Tool 02 — Free, no sign-up

Wishlist to revenue.

Back-of-napkin, but the napkin belongs to someone who has shipped. Uses the wishlist-conversion model most indies see on Steam. Adjust everything.

Every slider is in the link. Send it instead of a screenshot.

Inputs

Outstanding wishlists on the day you press the button.
Sticker price before the launch discount.
15%
12%
Typical indie range: 8–20%. Casual skews low, hyped skews high.
2.0×
Units sold divided by wishlist conversions. Discovery queue, tags, streamers.
3.0×
Seasonal sales carry most of it. 2.5–4× is normal.
30%
30%
Regional prices average 65–75% of USD. Refunds run 8–12%.
What the studio actually banks after the platform, tax and refunds.
100%
100% if self-publishing. With a publisher, after recoup.

Reverse mode reuses the price, discount, conversion and multiplier sliders from the Forecast tab.

How the model works

  1. Week-1 wishlist buyers = wishlists × conversion.
  2. Week-1 total units = wishlist buyers × organic multiplier.
  3. Year-1 units = week-1 units × year-1 multiplier.
  4. Gross = units × price × (1 − discount), with the same discount as a blended average for later sales.
  5. Net = gross × (1 − platform cut) × (1 − VAT / refund / regional leakage).

A planning tool, not a promise. The median Steam game earns far less than these defaults suggest. Put your own wishlist count in and be honest about conversion.