Use AI without hesitation, your competitors already do

Use AI.

Use it without hesitation in every area where it will speed your work up and raise its quality. On AI we are mostly past the point of no return. All of your competitors are using it, and most of them hide that they use it, or try to.

The people shouting loudest against AI are usually devs who fool themselves with the word “artisan” while making actual slop, or devs from an earlier era who already collected their safety net. The vast majority of players do not care about AI use unless it is absurd and obvious. If anti-AI feeling runs at 8% even among Steam’s power users (n=3600), we can comfortably say it is under 5% in a casual audience.

To improve your odds you have to use every tool the market hands you as efficiently as you can. Nobody can guarantee you will succeed, whether you use AI or not.

Making games is still one of the hardest jobs in this industry and success really does take a lot of work, knowledge and/or luck, and the key to it is raising your output, either in quality or in ideas or in games. Use anything that speeds you up and raises your output to your advantage.

Please do not listen to people who treat everyone as if they are obliged to fall in line with their own agenda.